Over the years, I have had the honor of being interviewed by hundreds of press outlets. Below, are a sampling of a few of my favorites.
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2021
Turning a Family Tradition Into a Holiday Marketing Juggernaut
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2023
'The Elf on the Shelf' brand's magical story started with co-founder's family and its own Christmas elf
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2023
How Extremely Seasonal Businesses Can Stay Profitable and Thrive All Year Round
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2023
How the Elf on the Shelf
Took Over Christmas